In Lhasa / City Branding, I fused traditional elements with graphic design to create a visual identity for Lhasa that is both modern and rooted in its unique history. I believe that design is a powerful communication tool, the concept of city branding has been applied to many cities and has become a trend in today’s society. Lhasa, as the capital city of Tibet, has a rich cultural heritage, and whether I am creating a logo or a complete brand identity, my aim is always to create a visual language that resonates with the audience and helps them better understand the unique culture of Tibet
through this brand.